[Updated June 16, 2023]
With a population of around 100,000 people, Roanoke is both the largest city along the Blue Ridge Parkway and the largest in Virginia’s Blue Ridge region.
Roanoke has a lot of the small Blue Ridge mountain town charm that’s customary to the region, with a historic town center, wilderness just minutes away, and spectacular scenery all around.
At the same time, it’s also got some true metropolitan vibes, including racial diversity, international restaurants, numerous museums, and lots of pavement for pedestrians.
This duality makes Roanoke a truly unique experience for those traversing the Blue Ridge Parkway, with only NC’s largest BRP stop, Asheville, providing much of a comparison.
The city of Roanoke is located in the Roanoke Valley (less than 1000 feet above sea level), with the Roanoke River flowing right through it. So it has four mild seasons and a welcoming climate.
Among the many fine Roanoke attractions and activities, there are multiple downtown areas and neighborhoods with historic architecture.
They’re home to contemporary draws such as microbreweries, unusual museums (e.g. Pinball Museum), and the state’s oldest continually operating open-air market.
Outside the city, the Blue Ridge Mountains and Allegheny Mountains, as well as the second-largest municipal park in the United States and the Appalachian Trail, provide a playground for nature lovers.
Read on for our in-depth guide to the 10 best things to do in Roanoke VA, including our favorite breweries, hiking trails, museums, restaurants, and other Roanoke attractions.
BEST THINGS TO DO IN ROANOKE VA GUIDE
- Drive the Blue Ridge Parkway
- Visit Roanoke Breweries
- Visit the Roanoke Star & Mill Mountain
- Hike to McAfee Knob
- Sample Roanoke Restaurants
- Go to the Virginia Museum of Transportation
- Shop in Grandin Village
- Stroll the Roanoke City Market
- See Natural Bridge State Park
- Explore Carvins Cove
- Hunt for Treasure at Black Dog Salvage
- Hike/Bike the Roanoke River Greenway
- Play at the Roanoke Pinball Museum
- Visit the Harrison Museum of African American Culture
- Get Interactive at the Science Museum of Western Virginia
- FAQ About Roanoke VA
1. Drive the Blue Ridge Parkway
The world-renowned BRP (the most popular place in the U.S. National Park System, with 15 million annual visitors) passes just 10 minutes west of downtown Roanoke VA.
And though temporary Blue Ridge Parkway closures from Milepost 114 to 128 may require some detours, the town is a perfect base for exploring some Virginia’s best Blue Ridge Parkway overlooks, hiking trails, and parks.
Head south to reach beloved Blue Ridge Parkway overlooks such as Groundhog Meadow (MP 189), Mabry Mill (MP 176), and Devil’s Backbone (MP 143.9). The Mill Mountain Overlook (MP 120), Roanoke River Gorge Overlook (MP 114.9), and Purgatory Mountain (MP 92.1) all offer excellent scenic views a bit closer to town.
Popular Blue Ridge Parkway hikes near Roanoke include the Rocky Knob Recreation Area (MP 169, where you’ll find multiple trails), Roanoke Mountain Summit Trail (MP 120.3), Virginia’s Explore Park (MP 115, which offers 14 miles of trails), Roanoke River Trahlyta ail (MP 114.9), and the iconic Sharp Top Trail at Peaks of Otter (85.9).
There aren’t as many Blue Ridge Parkway waterfalls in Virginia as in North Carolina, but options for day trips from Roanoke include Rakes Mill Pond (MP 162.4), Fallingwater Cascades (MP 83.1), and Apple Orchard Falls (78.4).
2. Visit Roanoke Breweries
The increasingly excellent beer scene of the Blue Ridge Mountains is fairly well-known by now.
Asheville NC boasts some of the heavyweight craft beer breweries, including New Belgium and Sierra Nevada. And the Blue Ridge Parkway is packed with microbreweries, from Brevard all the way north to Roanoke.
There are over a dozen breweries in Roanoke and the surrounding areas, including several within walking distance of each other downtown.
Three Notch’d Craft Kitchen and Brewery (my favorite), Golden Cactus Brewing, Big Lick Brewing Company, Deschutes Roanoke Tasting Room, and A Few Old Goats Brewing are all within about a one-mile stretch.
The Starr Hill Pilot Brewery & Side Stage is a good stop when visiting the Roanoke Star, and Parkway Brewing and Olde Salem Brewing are worth sampling when you’re in the Salem area.
3. Visit the Roanoke Star & Mill Mountain
The Roanoke Star, a.k.a. Mill Mountain Star, sits atop Mill Mountain and is visible from up to 60 miles away. This iconic local landmark can be spotted from many vantage points around the city.
It is, in fact, the largest free-standing, man-made, illuminated star in the world. Whatever technicalities are necessary for the superlative, the Roanoke Star is very cool… as is the stunning setting.
From the summit atop which the star is perched, visitors can enjoy tremendous views of Roanoke and the surrounding Virginia mountains. There are also 10 miles of multi-use Mill Mountain hiking trails to enjoy.
READ MORE: The 10 Best Christmas Towns in Virginia
4. Hike to McAfee Knob
Hiking to McAfee Knob is a guaranteed highlight for adventurous travelers passing through Roanoke. Just note that it requires setting the alarm clock early and strapping on your hiking boots nice and tight.
Getting to and from McAfee Knob involves 8+ miles of hiking, with the last 1/3 of the trek on a root-filled and rocky trail.
The change in altitude is a whopping 1,700 feet, peaking at 3,197 feet above sea level on Catawba Mountain.
The route to McAfee Knob is part of the world-renowned Appalachian Trail. Visitors from around the world make the journey to enjoy this specific section of the trail for the astounding 270º panorama from the top.
The jaw-dropping view here is so popular that getting a parking spot near the trailhead can be a bit of a race, particularly on the weekend. Take our advice and get there early!
READ MORE: The 15 Best Virginia Waterfalls for Hiking
5. Sample the Best Roanoke Restaurants
Despite being a rather small city, Roanoke is close enough to the metropolises of the northeast to have a diverse population and the fantastic culinary scene that goes along with it.
Downtown Roanoke is a great place to sample local flavors, as well as some international cuisines. Grandin Village is another great place to find diverse dishes.
Farm-to-table Roanoke restaurants include the award-winning Alexander’s, Local Roots, Lucky, Blue Apron, FarmBurguesa, and Pomegranate. The River & Rail, The Regency, and Rockfish are all great upscale options.
Family-friendly restaurants in Roanoke and Salem include Pop’s Ice Cream & Soda Bar, Blue Cow Ice Cream, Company, Mac and Bob’s, Macado’s, Corned Beef & Co, and Jack Brown’s Beer & Burger Joint.
For the best breakfast in Roanoke, Scrambled and the Scratch Biscuit Company are good for hearty fare, while RND Coffee and Little Green Hive provide more of a coffee shop vibe, with a few fun items to eat.
READ MORE: The 10 Best Restaurants in Roanoke VA
6. Go to the Virginia Museum of Transportation
The Virginia Museum of Transportation has the ability to take older visitors back in time and fill younger visitors with curiosity.
It also boasts a huge collection of old cars, with some dating back to the late 1800s (including the first electric car), beautiful vintage pickup trucks, and even a DeLorean a la Back to the Future.
Their most captivating exhibit is the assemblage of historic trains, which contains early steam engines, cabooses, travel cars, and more. Visitors are allowed to climb up on some of the old trains to get that hands-on experience.
Beyond the trains and automobiles, there’s a Greyhound Bus display that recounts the history of the classic bus line. An extensive exhibit on African-American railroad workers is informative, and there’s a history of air travel exhibit as well.
Adding to the ambiance, the museum is set right on the train tracks that cut through the town of Roanoke VA, and it’s actually housed in the old downtown freight station.
7. Shop in Grandin Village
Listed on the National Register of Historic Places, Grandin Village is surrounded by tree-lined residential streets, and the downtown T-junction is lined with interesting shops, restaurants, and theaters.
The centerpiece of Grandin Village is the art deco Grandin Theatre, which dates back to the 1930s and was lovingly refurbished in the early 2000s.
There are great shops here, including New to Me and Urban Gypsy (clothing boutiques), Too Many Books (a top-flight used book store), and the Roanoke Co-op (health food and healthy products).
Great Grandin Village restaurants include Little Green Hive, Taaza (Indian), Local Roots, Farmburguesa, and Scratch Biscuit Company, as well as Pop’s Ice Cream & Soda Bar.
Grandin Village also has a Community Market on Saturday mornings, and the “Grandin Chillage” concert series on the last Friday evening of the summer months.
8. Stroll the Roanoke City Market
There is a bountiful collection of farmers markets in the Blue Ridge Mountains of Virginia, in Roanoke, Salem, Vinton, Botetourt, Catawba Valley, Grandin Village, Rocky Mount, and more.
But for first-time visitors, a morning spent exploring the Historic Roanoke City Market is a must.
In addition to the farmers market stalls occupying the sidewalks in Downtown Roanoke, there are beautiful old market buildings filled with wonderful eateries, many of which celebrate the locally sourced food available just outside.
9. See Natural Bridge State Park
The Natural Bridge is an amazing rock formation formed by Cedar Creek, which carved out the limestone landscape beneath it over countless centuries. Now the bridge is 215 feet high and spans 90 feet across.
It was a sacred site for the Monacan tribe of Native Americans, who lived in the area prior to colonization. They believed it to be the location of a great victory over the Powhatans, centuries before Europeans arrived.
Natural Bridge also has famous U.S. presidents tied up in its history. George Washington once surveyed the land and allegedly carved his initials into the wall there (there is a “G.W.” still visible).
Thomas Jefferson bought the bridge and over 150 acres surrounding it from King George III in 1774. He paid 20 shillings (a little over two dollars).
This Virginia State Park boasts a 30-foot waterfall, a “Lost River” (for which the source cannot be found), several caves and caverns, a museum, and a huge gift shop. It’s also a great spot for a picnic!
10. Explore Carvins Cove
Located within the boundaries of Greater Roanoke, Carvins Cove is a lake-lovers’ haven and the second largest municipal park in the United States.
It spans over 12,000 acres, with a 630-acre reservoir formed by damming Carvins Creek. More than 11,000 acres of Carvins Cove Natural Reserve is part of the largest conservation easement in Virginia’s history.
Carvins Cove’s size offers an excellent array of outdoor recreation opportunities. There are 60+ miles of multi-use trails that are renowned among mountain bikers, and are also open to hikers and horseback riders.
The reservoir itself is absolutely beautiful, with clear water and the stunning Southern Virginia mountains as a backdrop. It’s a perfect place for renting the picnic pavilion for a wedding or other special events.
Or you can just go for the afternoon, with a picnic and a bit of energy for exploration!
11. Hunt for Treasure at Black Dog Salvage
This Roanoke warehouse was made famous by the reality TV show Salvage Dawgs, which ran for 11 seasons (143 episodes) on HGTV, DIY, and other networks.
Billed as “one of the country’s premier architectural salvage operations,” the company is led by relentlessly curious treasure hunters Robert Kulp and Mike Whiteside.
They made a name for themselves by reclaiming/reselling vintage elements from historic structures that were scheduled to be demolished or renovated. Their eclectic shop is popular with contractors, interior designers, and DIY innovators.
Their massive warehouse is a fascinating place for those with an interest in history, collectibles, antique signage and furniture, and retro-hip iconography.
But the treasures aren’t limited to the inside, as the Instagram-ready “LOVE” sign pictured above can attest.
The Black Dog Salvage grounds also include a guest house/special events venue (The Stone House), a Dog Bowl Market the third Sunday of every month, and the Dog Bowl Concert Series, with a stage for live music.
12. Hike/Bike the Roanoke River Greenway
Located right behind Black Dog Salvage, the Roanoke River Greenway is the backbone of a much larger planned Roanoke Valley Greenway system.
There are seven different trailheads from which you can access the picturesque pathway, all of which are located between Bridge Street and Bennington in Downtown Roanoke.
The wide, paved greenway is used for hiking, cycling, jogging, and rollerblading, with lots of wildflowers alongside the path and lovely views of the Roanoke River (which is also great for fishing and kayaking).
One of our favorite elements was the abundance of artwork along the trail, as well as the access it affords to lovely picnic spots in Memorial Bridge Park, Smith Park, Wasena Park, Vic Thomas Park, and River’s Edge Park.
READ MORE: The 10 Best Campgrounds in Virginia
13. Play at the Roanoke Pinball Museum
You can get tickets for a 2-hour time slot for $12.50 for ages 11 and up, or $9 for ages 10 and under with a paying adult. During that time you, can play as many times as you want, with 60+ pinball machines to choose from.
The oldest pinball machines in the museum date back to the early 1930s, but they also have many from the latter half of the 20th century and several modern games to play as well.
These classic machines were chosen for their cultural significance, and are regularly maintained to ensure peak playing performance.
For educational purposes, the museum offers an SOL-compliant school curriculum and resources to help students appreciate the history, technology, and artwork of these awesome American artifacts.
READ MORE: The 10 Best Caves and Caverns in Virginia
14. Visit the Harrison Museum of African American Culture
If you’re fascinated by the rich history of Appalachia, the Harrison Museum of African American Culture explores a side of Virginia history that has historically been overlooked.
Focusing on Virginia’s Blue Ridge Mountains, the museum is filled with memorabilia from African-American communities in and around Roanoke, including looks into early schools, hospitals, and civic contributions.
There are also videos featuring oral recollections from interviews with elder members of local black communities.
The museum also celebrates the more contemporary side of African-American culture, showcasing newer artwork from local artists and hosting a series of informative and educational guest speakers.
Additionally, the Harrison Museum organizes the Henry Street Heritage festival, which features art, education, food, music and more. Check out the museum’s official website for various virtual and in-person events.
15. Get Interactive at the Science Museum of Western Virginia
One of the coolest things to do in Roanoke with kids, the Science Museum of Western Virginia provides an eclectic look at an array of scientific fields, from biology and human analogy to space travel.
Located at Center In The Square, the museum‘s impressive exhibits offer visitors an opportunity to learn about life as an astronaut, the systems of the human body, the secrets of a healthy planet, and more.
The museum is filled with interactive elements and hidden nooks for kids to discover.
There are an array of different exhibits to explore, including a few specially made for kids on the autism spectrum. It’s a delightful mix of the nuts and bolts of science and hands-on entertainment.
Admission to the museum also includes entry to the Hidden Garden (formerly known as the Butterfly Garden), which has been retooled to focus on food science and horticulture.
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FAQ About Roanoke VA
1. What is Roanoke VA known for? What makes Roanoke Unique?
Roanoke VA mixes the charming appeal of a mountain town and the bustling activity of a burgeoning metropolitan area. The city’s weather is always pleasantly mild, which is relatively uncommon for the region. Roanoke’s Mill Mountain Park is unique, chiefly because of the huge Roanoke Star, which was built in 1949. The town also has a historic plaza, which is the state’s oldest continually operating open-air market.
2. Is Roanoke VA worth visiting?
Whether you like museums and shopping or natural attractions like McAfee Knob and Carvins Cove, the town of Roanoke VA is definitely worth visiting. Widely considered one of the best places to live in Southwest Virginia, the town is located in the Shenandoah Valley. So their seasons are relatively mild, making it a great place to visit all year-round. And since the city has a relatively diverse population, the restaurants in town are varied, making it an excellent place for foodies.
3. How do you spend a day in Roanoke VA?
For a perfect day in Roanoke, we recommend grabbing a delicious breakfast at RND Coffee Lounge, then heading to the Roanoke River Greenway for a morning hike. The Three Notch’d Craft Kitchen & Brewery gastropub is a great place for lunch, then you can explore the myriad museums at Center in the Square Downtown. For dinner, try Rockfish Food & Wine or Taaza Indian Cuisine, then grab some dessert at Blue Cow Ice Cream Co. or Bubblecake.
4. Is Roanoke a walkable city, and is it safe to walk around Roanoke?
Roanoke is the largest city in the Blue Ridge Mountains, but Downtown Roanoke offers a dense concentration of attractions within walking distance. In addition to the historic city market and excellent museums, you’ll also find unique shops such as The Vintage Vault, Gatewood Rose, and Book No Further. Roanoke is in the 30th percentile for safety, meaning 70% of U.S. cities are safer, while 30% are more dangerous. Be sure to take the necessary precautions, especially at night! —by Jonathon Engels & Bret Love, with additional reporting by Chloe Burgette; lead photo by Where’s Gordo Photography via Visit Virginia’s Blue Ridge